Tourism and Travel Management

See also Hospitality Management.

The Tourism and Travel Management program prepares students for a broad range of leadership positions in various types of destination marketing organizations such as convention and visitors bureaus (CVB's), chambers of commerce, and government agencies, as well as private tourism departments of large hotels, convention centers, resort complexes, and travel-related businesses.

Courses will focus on the knowledge, skills and abilities needed to formulate and implement effective business and marketing strategies in a tourism context. Students will develop strong leadership and communication skills required to lead destination stakeholder groups and local business leaders. In addition, students will learn the administrative skills required to direct and manage other destination management professionals responsible for researching, developing, and promoting the tourism of their locality, region, or destination resort.

The intent of the program is for students, with the AAS degree and certificate, to obtain entry-level management positions within the tourism industry. Students will also be advised on opportunities to continue their education by working toward a four-year degree in tourism through other universities.

A practicum, approved by the program chair, is required to complete the program. See HTM144 and HTM145 course descriptions.

Program outcomes

Students completing the Certificate will:

• Use the key tourism industry elements, including global travel destinations and the distribution process in international tourism, to promote travel products and services to potential clients.
• Practice effective customer service and selling techniques using tourism industry technology systems and applications.

Students completing the AAS will:

• Coordinate hospitality and tourism components in a single, inter-related system to service visitors including meeting, trade show, and convention groups in destination.
• Apply knowledge of the destination marketing function and how it affects the destination's tourism economy.
• Accurately prepare and organize travel documents and packages for clients, including the issuance of routine travel tickets using internet, vendor computer networks, and web-based e-commerce applications.
• Apply relevant technology, record keeping and basic financial knowledge and skills, including cost control techniques, to the operation of a tourism organization.

Getting started

The first step to entering the following programs is to take part in an assessment process which includes taking the college's free placement test and meeting with Counseling and Career Services. You may need to complete pre-program courses. Then, your advisor will help you develop an individualized program of study, which may include one or more of the following:

If you have any questions about the requirements, call Counseling and Career Services at 503.399.5120 or Nancy Duncan at 503.399.5296. Failure to be assessed may delay your entry into program classes.

Tourism and Travel Management
^{Certificate of Completion}

The Tourism and Travel Management one-year certificate focuses on travel-related careers in airline, tour operations, resort and hotel front-desk, or travel agency type of employment. The certificate prepares students for direct entry into the workforce or offers the ability to continue into Tourism and Travel Management AAS Degree program.

In addition to tuition, estimated costs for students who complete the entire program listed below are books, $581; class fees, $25; universal fee, $258. Contact the Financial Aid Office at 503.399.5018 to find out if you qualify for help with these costs.

You may earn a Certificate of Completion by successfully completing these 43 required credit hours:

COM051, ED229, MTH052, MTH062, MTN081, PSY101, PSY104, WR115, WR121 meet related instruction requirement.

Tourism and Travel Management
^{Associate of Applied Science}

In addition to tuition, estimated costs for students who complete the entire program listed below are books, $1,647; class fees, $25; universal fee, $576. Contact the Financial Aid Office at 503.399.5018 to find out if you qualify for help with these costs.

If you have any questions about the requirements, call Counseling and Career Services at 503.399.5120 or Nancy Duncan at 503.399.5296. Failure to be assessed may delay your entry into program classes.

You may earn an Associate of Applied Science degree by successfully completing the required 96 credit hours:

COM051, ED229, MTH052, MTH062, MTN081, PSY101, PSY104, WR115, WR121 meet related instruction requirement.

Chemeketa Community College Catalog 2006-2007

Updated March 2007 by the College Advancement Department.